Packaging: Heath Bar

Our first “warm up” project in Packaging Design was to rework a candy bar (in 1 afternoon!) I chose the Heath bar and went with the concept of an old English Inn sign and a desaturated English countryside picture (because it is English Toffee.) I chose to wrap the design around the 3D aspect of this bar… the image below would be how it would look if you took it off the bar and laid it flat.

This was excruciatingly tedious, but I like the outcome!

Here is the general look of the front when it is wrapped: